Zillow. The mother of all MLS’s, but wait, they’re not an MLS right? Call them what you will but at the end of the day, they are the “go-to” place for home buyers. How long will it take for them to be the go-to place for sellers? If their recent partnership agreement with MLS Listings Inc out of California indicates anything, it might be just that. What’s so ironic about this whole Zillow thing is that the product they’re using is YOUR listings. They are literally making millions and millions of dollars of of YOUR listings. As real estate agents you’re basically feeding your own beast. It’s like “hey there’s a monster coming right at us! What should we do?” Let’s feed it! There’s a good idea. I know I’m being a little sarcastic here, but am I wrong? It’s just a very strange predicament we’ve got ourselves into here don’t you think? Tune into the show to learn more about this story and a couple others we’ve dug up for you.
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